The Attention Economy Has a Neural Price Tag: What Short-Form Video Does to Executive Control

Posted on May 11, 2026 by Maurice Preter MD

The Attention Economy Has a Neural Price Tag: What Short-Form Video Does to Executive Control Scroll. Swipe. Scroll. Swipe. The rhythm of short-form video consumption — TikTok, Reels, Shorts — has become the background pulse of modern life. By 2026, … Continue reading →

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